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The AOL fiasco

Eric D Snider remarks:

The transition was going to be arduous and complicated. This was particularly true for the people who write AOL’s press releases, who had to work overtime issuing statements with business terms like “restructuring” (which means firing people), “streamlining” (which also means firing people), “re-branding” (which means making people forget all the negative associations they have with AOL and Arianna Huffington), and “synergy” (which doesn’t mean anything).

Engadget part of the AOL network is one of my favourate tech blogs, unfortunately almost everyone working there has resigned. 

Source: ericdsnider.com

  • 1 year ago
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